6 laws of customer experience by Bruce Temkin

Great short e-book about customer experience. Full of great thoughts and great insights in compact form. Mandatory to read to everyone working in any role in any company.

6 laws of customer experience by Bruce Temkin

I loved the sentence: Not many people wake up in the morning and say “today, I want to make life miserable for our customers.”

Still that’s what happens millions of times a day. People get disappointed and frustrated on service or to a product. No one really meant it that way, but that’s what just happened. If companies don’t take this stuff seriously, it won’t fix itself automatically. It needs to be one top priorities of each individual working in or with company to happen.

Thanks to Bruce Temkin @experiencematters.wordpress.com


About Henri Hämäläinen

Dad, blogger, IT-worker, sportsman, occasional photographer. Blogging about wide variety of subjects in English (www.henrihamalainen.com) and about sports and exercising in Finnish (kurheilua.blogspot.com) .
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